The National Conference
Register for your Expo Badge and sign up for FREE Wizard-sponsored classes!
Don’t wait — seats are limited and classes are expected to sell out.
Elevate Your Mat Designs: The Creative Experience from Start to Finish
SPEAKER: ALAN KINNEY, CPF
Friday, February 27, 2026 from 1:30-3:00 pm
Sales & Design - S5092
Ready to move beyond everyday matting? Not sure when or how to get creative? This class will help you discover your artistic voice, where to find inspiration, and ways to create custom looks your customers will love. From simple and elegant to show-stopping and one-of-a-kind, these easy techniques and design elements will take your framing to another level. Learn how to confidently use your Wizard CMC and FrameShop software for specialty cuts, fancy corners, layered designs and more! Get inspired, design with purpose, and increase your profitability immediately.
Compliments of Wizard International, Inc.
Event Planning, Marketing, and Management for Frame Shops
SPEAKER: MEG GLASGOW, CPF
Saturday, February 28, 2026 from 9:30-11:00 am
Marketing & Social Media - MKS5107
Looking for meaningful ways to drive more foot traffic to your shop? Event marketing is a powerful strategy for attracting new customers and building community connection. This course teaches frame shops and galleries how to plan, promote, and manage successful events — from festivals and artist receptions to workshops and customer appreciation parties. Learn how to avoid common missteps, partner with local organizations, and elevate your visibility. Plus, get inspiration for using your Wizard CMC for custom designs or educational demos that showcase your expertise. These proven strategies will help you boost brand awareness and grow your business with confidence.
Compliments of Wizard International, Inc.
Smart Framing: How Modern Technology Can Make You More Money
SPEAKER: DAVID LANTRIP, MCPF
Sunday, March 1, 2026 from 10:00-11:30 am
Profit & Management - P3100
Learn how to leverage modern technology to run a more efficient and profitable framing business. This session explores five essential areas: maximizing profit with POS systems, empowering creativity with Wizard CMCs and FrameShop software, crafting engaging social media, building effective email marketing campaigns, and harnessing AI tools like ChatGPT for financial insights. Discover how they work together to help you collect customer data, track marketing success, and create content that connects — so you can save time, make smarter decisions, and boost your bottom line.
Compliments of Wizard International, Inc.
SPECIAL BREAKFAST EVENT
Successful Retailing Panel: The Past, Present, and a Look to the Future
SPEAKER: JAY GOLTZ + FEATURED PANEL (MEG GLASGOW, ETC.)
Sunday, March 1, 2026 from 8:00-9:30 am
Special Event - SE-P310
Back by popular demand, PFM business editor Jay Goltz will lead a panel of industry experts in this lively, informative breakfast session. Jay, who is celebrating his 50th year in retail, will compare how the business of custom framing has evolved to meet a fast-changing market. He will explore what it takes to be a modern, successful retailer. It is more important than ever to take a look at where we've come from and what the future holds in the picture framing industry.
Sponsored by Wizard International, Inc., LifeSaver Software, Tru Vue, and PFM
Quick Courses - Booth Schedule Coming Soon
No pre-registration needed!
Note: Video recordings of our sponsored National Conference classes and booth Quick Courses will be published in Wizard University following the event. Access to Wizard University is available as an exclusive benefit of our Premium Service Plan subscriptions (includes rental customers).
